Clriti

    Product Launch Roadmap Template

    A product launch needs four teams aligned on four different things at the same time. Engineering needs to know what's shipping. Sales needs to know what to say. Marketing needs a date. Exec needs to know the business impact. One launch. Four conversations. Clriti handles all of them.

    Why product launches miss

    • Engineering, marketing, and sales are all working from different versions of the launch plan
    • The launch date slips and nobody has updated the customer-facing communications
    • Sales starts selling features that haven't shipped yet because their roadmap is out of date
    • Marketing builds a campaign around a feature that engineering descoped in week two
    • The exec team sees the launch as a business milestone - engineering sees it as a ship date - sales sees it as a commission opportunity. None of them are wrong. All of them need a different document.

    One launch. Every team aligned.

    Clriti generates launch roadmaps for every team from a single strategy input. Engineering gets delivery sequencing. Sales gets a commercial view. Marketing gets launch milestones. Execs get business impact. Update once, regenerate for everyone.

    Commercial launch view

    Customer-facing features, business impact, and launch messaging - the roadmap your sales and marketing team needs

    Engineering launch view

    What's shipping, what's descoped, what the dependencies are - the roadmap your engineering team needs

    Strategic exec view

    Business outcomes, market positioning, and investment rationale - the roadmap your board needs

    External roadmap mode

    A sanitised customer-facing version - shows what's launching without exposing internal strategy or future plans

    Shareable links

    Send each team their view directly - no account required to view

    Export to PowerPoint

    Drop each launch roadmap straight into team-specific presentations

    Align every team around your next launch.

    One paste. Every team's version. Free to start.

    Generate your first roadmap free